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News

Clearing the Air

How a new custom home helps you breathe easy This article is more technical than most, but it addresses an important issue for today’s homebuyers: how healthy their new home will be. That concern is no surprise, given that we’re getting outside less often than ever. A 2018 YouGov survey of 16,000 people in North

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Little Room for Error

Stricter code requirements and modern materials have raised the stakes for today’s builders Today’s homes are engineered for comfort and health. Their walls are sealed to eliminate drafts, and they include thick thermal insulation as well as high-performance heating, cooling and fresh-air ventilation systems. They’re a far cry from older homes. They’re about to become even

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No Sweat Cooling

Why choosing the right air conditioning equipment is more important than ever.   The health and comfort of a new home have a lot to do with it’s heating, cooling and ventilation equipment. High-quality equipment will do a better job, but only if the builder works with the mechanical contractor to choose the right equipment

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Smart Supply Choices

Builders buy their materials from suppliers that offer benefits to them and the homebuyer. Some customers express curiosity about the places different suppliers occupy in the building supply chain. With that in mind, we thought it worth explaining why we buy our materials and products where we do. The basic choice is between the “big

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Will Your Custom Home Offer These Benefits?

A roadmap to guide decisions toward the best outcome when building a home. Most homebuyers want assurance that their new home will offer a healthy, comfortable environment and lower energy bills, but many don’t know what questions to ask the builder to get that outcome. Help has arrived from Erase40, an organization that wants to

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How Much Is This Home?

Clients deserve a straight answer, but getting it requires an honest conversation Tract builders and realtors often market homes in terms of square-foot costs, but that approach can be misleading for a custom home. Sam Rashkin, founder of the Energy Star for Homes program, expressed this idea forcefully at a recent industry conference. “If you

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Will Your Builder Survive a Slowdown?

As interest rates rise and the market cools, make sure you choose a financially sound company with a strong track record The 2007 housing market crash was an event of Darwinian proportions. It was Survival of the Fittest on Steroids, as demand for new homes sank to Great Depression levels and countless builders vanished. The

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Brentwood Lifestyle 2018 Readers’ Choice: Vote Castle Homes!

We’re extremely excited to announce we’ve been chosen as one of the top businesses nominated in the third annual Brentwood Lifestyle Readers’ Choice 2018. Voting period ends on November 30, 2018 at 5pm (so be sure to vote Castle Homes soon). Your contact information is required to ensure each participant is allowed only (1) voting

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Built for Success

Quality homes and happy customers don’t happen by accident. The best builders have systems to ensure those outcomes. If you have a complete set of construction documents, including accurate blueprints and product descriptions, then material and labor costs won’t vary much between equivalent professional builders. Most of the price difference will rest with the builder’s

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First Impressions

The best builders know that the initial meeting is about earning your trust A big factor in someone’s choice of a builder is their comfort with the first person they meet from the company, whether it’s the owner or a sales person. Natural rapport is important, but gut feelings also play a role–feelings some homeowners

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It’s Always Sunny in TV Land

Home shows don’t reflect the reality of building a new home. Who doesn’t love a good drama, especially one they can imagine themselves a part of? With that in mind, it’s no surprise that home and garden shows enjoy loyal viewership, and that HGTV has earned a spot as one of the top ten cable networks.

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Brookfield Master Suite

Hidden Benefits of Building New

The advantages of a new home go beyond the obvious. The allure of a new home fires the imagination and ignites the spirit. We’ve all dreamed of living in a home with our version of the perfect gourmet kitchen, a beautifully appointed office, and a luxurious master suite.

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Controlling Project Costs

A successfully managed budget is a partnership between the builder and the homeowners. Custom builders work hard to make sure their clients get the home they want at a price they can afford. Cost-control strategies include value-engineering the structure, writing clear product specifications, and managing the construction in the most efficient manner possible.

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Castle Homes News

Future Proofing Made Simple

A few key devices and some basic wiring will make your home ready for just about anything Homebuilders are sometimes accused of resistance to digital home technologies. That’s not quite the case, but we have seen many high-tech devices hit the market with great hype, only to quietly disappear two years later. The best service

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Clearing the Air

How a new custom home helps you breathe easy This article is more technical than most, but it addresses an important issue for today’s homebuyers: how healthy their new home will be. That concern is no surprise, given that we’re getting outside less often than ever. A 2018 YouGov survey of 16,000 people in North

READ MORE

Little Room for Error

Stricter code requirements and modern materials have raised the stakes for today’s builders Today’s homes are engineered for comfort and health. Their walls are sealed to eliminate drafts, and they include thick thermal insulation as well as high-performance heating, cooling and fresh-air ventilation systems. They’re a far cry from older homes. They’re about to become even

READ MORE

Who You Gonna Trust?

This is an important question for everyone involved in a new home project The internet will tell you to be skeptical when searching for a builder. That’s good advice: skepticism is wise at the beginning of your search, just as it is when comparing surgeons, car dealers or other service providers. But remember that the

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What Type of Client Are You?

Successful builders are choosy about the people they work with. Here’s why. The best business relationships are those where everyone has high standards, both for themselves and for the other parties. This is certainly the case when building a new custom home—a complex, expensive and emotion-laden effort in which the homeowner and builder must collaborate

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